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"Can you help fix our UX?" Let's find out

"Simon's designs helped us secure our first paying customers within months"

"The platform he designed was simple and innovative, with unique functionalities that distinguished us from other providers. His design expertise led to increased sales and improved platform utilisation, resulting in minimal support issues upon launch."
Richard Rowell
Co-founder, Ascend Payroll

"We've increased customer satisfaction and upsold existing clients"

"We've not only gained competitive advantage but also increased customer satisfaction which started to pay off commercially by upselling through existing clients and converting new ones."
Onur Özen
CEO, RealTyme

"Our product is more intuitive, more consistent, and more delightful to use"

"He’s probably the best designer I’ve worked with at switching between the exciting long-term vision and the immediate, tactical needs of the team. He thinks deeply about outcomes before jumping into design. From day one, he helped us identify high-impact changes to our existing product without slowing us down. Our product is more intuitive, more consistent, and more delightful to use. We wouldn’t be where we are without him"
Ed Mallory
Product manager, Ring4

"The redesign made SiteGuru easier to use, easier to grow and led to a big uplift in revenue"

"After five years of feature growth, SiteGuru had become clunky and hard to evolve. Simon’s redesign made the product cleaner, more consistent, and much easier to scale.

We got overwhelmingly positive feedback from users and a big uplift in revenue uplift after launch. He delivered fast, high-quality work and quickly understood what mattered most."
Rick van Hassteren
Owner, Site Guru

"We saw a 25% uplift in paid conversions and doubled our mid-market annual contract value"

"Simon makes the impossible, possible. His work led to fast product velocity and a 25% increase in paid conversions. The capabilities we built together also doubled our mid-market ACV. He moves fast, works under constraints, and focuses on impact–not just aesthetics. If you need a designer who helps you scale, Simon is the one."
Varun Jain
CTO, Inturact Capital

"Simon's UI/UX work is top notch"

"Simon's UI/UX work is top notch and it’s relieving to have a partner that makes my life easier when building new features and experiences for the products we’re working on."
Trevor Hatfield
CEO, SendWorks
FAQS

Frequently asked questions

Why wouldn't I just hire a full-time product designer?

Hiring a full-time senior product designer costs upwards of £100K per year, and the process of finding the right person can be time-consuming. However, partnering with me means you can start immediately, gain flexibility, and move forward confidently.

What kind of work can you do?

I specialise in SaaS UX design, with a focus on software. This means, I work closely with product teams to deliver modern and intuitive design that improves the user experience and meet business objectives.

What's your process?

There is no one-size-fits-all process. That's why my approach is designed to be flexible and adaptable, allowing us to pivot and iterate based on feedback and emerging insights. You can learn more here.

How quickly will I receive my designs?

Most designs are typically completed within three days or less. However, more complex screens or user flows may require additional time.

What tools do you use?

I'm flexible with tools and can easily adapt to anything you use. In the past, we've used Trello, Jira, and Linear for project management, Figma for design and prototyping, Maze for user testing, and Slack for daily communication.

What makes you different from other designers?

Firstly, I'm not all things to all people; I specialise in SaaS UX design. This means I have a deep understanding of the unique challenges and opportunities in SaaS businesses.

Secondly, I have a proven track record, with a large portfolio of successful projects that have driven real business impact, such as increased revenue and secured funding.

Lastly, I take a collaborative approach, working closely with stakeholders and product teams to ensure alignment and successful project delivery.

Which service is right for me?

I offer a range of options to meet the needs of SaaS companies of all sizes. I'm happy to discuss your requirements and help you choose the right option or tailor one of my services to suit your specific needs.

What kind of value can design offer?

The value of great UX design is extensive, offering significant ROI and helping to:
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– Increase customer retention.
– Attract investors and secure new funding.
– Gain a competitive advantage.
– Increase monthly recurring revenue.
– Improve customer reviews and word-of-mouth.
– Reduce customer training and support costs.
– Increase feature adoption and usage.
– Align your product design quality with your website.
– Improve the usability and efficiency of features and workflows.
– Overcome difficulties in selling and marketing due to subpar design.
– Fast-track product feature delivery by implementing a robust design system.
– Saving money by identifying and testing designs before development.

How do we get started?

Simply schedule a discovery call to get started. This will allow us to see if we're a good fit, and we can take things from there.